For med spa owners, injectors and aesthetic surgeons
A content engine that works while you treat patients.
A full year of content and ads, done for you. Your calendar fills with the right patients and you stay in the treatment room.
Built for your clinic by Ben, within 2 business days.
- 0
- Plays on one reel
- 0
- Followers in 10 weeks
- 0
- Pieces of content a year
- ~0
- Hours of your time
Made for a plastic surgeon
Up from 12,043
Posted for you
Across the whole year
drmarionchan···
Swipe5 questions to ask before a CO2 laser
Who is doing the treatment, and how many have they done?
What downtime should I plan for, honestly?
What happens if I get a burn or pigment change?
Is this the right tool for my concern, or just the one you own?
Book a consult. Bring the questions.
drmarionchan 5 questions to ask before a CO2 laser
drmarionchan···
SwipeFiller or surgery? How we decide
Volume loss responds to filler. Skin laxity does not.
If you keep topping up every 6 months, that is a sign.
Surgery once can cost less than filler for a decade.
A good surgeon will tell you when not to operate.
Not sure which you are? That is what the consult is for.
drmarionchan Filler or surgery? How we decide
drmarionchan···Swipe5 questions to ask before a CO2 laser
Who is doing the treatment, and how many have they done?
What downtime should I plan for, honestly?
What happens if I get a burn or pigment change?
Is this the right tool for my concern, or just the one you own?
Book a consult. Bring the questions.
drmarionchan 5 questions to ask before a CO2 laser
drmarionchan···SwipeFiller or surgery? How we decide
Volume loss responds to filler. Skin laxity does not.
If you keep topping up every 6 months, that is a sign.
Surgery once can cost less than filler for a decade.
A good surgeon will tell you when not to operate.
Not sure which you are? That is what the consult is for.
drmarionchan Filler or surgery? How we decide
Medical brands our team has made content for
Sound familiar?
You run a serious practice. Your feed and your ads do not show it.
Posting when the front desk remembers
A before-and-after on Tuesday, then nothing for nine days. A thin feed makes a solid practice look small.
Great results, zero consults
Your best work gets 40 likes because the post never says who it is for or how to book.
Price shoppers and no-shows
Unit-price promos pull in people who compare you to the cheapest injector and cancel at the deposit.
Agencies that do not get medicine
Generic hooks, no idea about consent or your board. So you are back writing captions at 10pm.
No chair time to be a creator
Content is a second full-time job, and the first thing to stop when the book fills.
Ads with no story behind them
A cold discount ad to people who have never seen your face trains your market to wait for promos.
212
posts
1,842
followers
965
following
Your Clinic Aesthetics
Injectables · Skin · Laser Book via link below
♡ 14“Invest in your skin. It is going to represent you for a long time.”
♡ 3
♡ 9795
posts
38.6K
followers
3,277
following
Dr Marion Chan
MED0001205345 Specialist Plastic Surgeon | Melbourne Breast and body contouring surgery @de_lune_aesthetics
▶ 987K▶ 18.5K▶ 16.3K
▶ 13.7K
▶ 12.0K
How it works
One to two filming days. Twelve months of a practice that looks as good as its results.
01 · Weeks 1 to 2
We learn your practice
Treatment menu, margins, best patients and what you can and cannot say. Then we write every script.
02 · Shoot days
You film for a day or two
Teleprompter, shot list and live direction. Someone from your practice on camera, no memorising.
03 · Months 1 to 12
We post for 12 months
144 pieces of content, shorts and carousels, at least 12 a month across Instagram, TikTok, YouTube Shorts and Facebook.
04 · First 90 days
We run your ads for 90 days
Pixel, landing page, qualifying form and local campaigns aimed at booked consults.
Your part is one or two days. We handle the other 363.
Get your free 12-month planFlagship result · Dr Marion Chan, plastic surgeon, Melbourne
From a quiet feed to a predictable stream of consults.
- 0
- Followers in ten weeks
- 0
- Plays on one reel
- 0
- People reached
- 0
- Saves
Up from 12,043
One Instagram reel
Across 45 videos
From near zero
987,251 plays
116,500 likes
18,547 plays
581 likes
16,382 plays
430 likes
13,746 plays
270 likes
13,494 plays
571 likes
12,062 plays
574 likes
Every video above was scripted, edited and posted by us.
“Their editing is just out of this planet. The video they give you in the end just far exceeds my expectations of how I could have dreamed of it being.”
Mapped for your clinic by Ben, within 2 business days.
What is included
Everything between your expertise and a booked consult.
Strategy and positioning
Which treatments lead and which patient you want more of.
12-month content map
Tied to consults, not just views.
140 to 150 scripts
Hooks and scripts written for how patients ask.
Directed shoot days
Teleprompter, shot list and live direction.
144 pieces of content
Short videos and carousels, edited and captioned.
Posting for 12 months
Scheduled and published for you. You approve in batches.
90 days of Meta ads
Pixel, landing page, creative and reporting.
Compliance review
Every script checked against your board and platform rules.
Your options
Four ways to get this done. Only one of them gives you your time back.
| Do it yourself | In-house team | Typical agency | Med Spa Launch | |
|---|---|---|---|---|
| Your filming time per year | Every week | Every week | Every month | 1 to 2 days |
| Scripting | You write it | Hit and miss | Templates | 140+ scripts, with you |
| Posting | You, at 10pm | Handled | Handled | Handled, 12 months |
| Content per year | When you can | One person's output | Mostly graphics | 144 shorts and carousels |
| Medical advertising rules | On you | Maybe | Rarely | Every script reviewed |
| Meta ads | Learn it yourself | Rare | Extra retainer | 90 days included |
| Add-ons and retainers | Tools | Salary and tools | Usually | None |
| If one person leaves | Nothing changes | Start over | Depends | Footage is yours |
| Measured by | Your gut | Posts published | Reach and likes | Booked consults |
| How you pay | Your hours | Monthly salary | Monthly retainer | One-time fee |
Investment
One-time fee. No retainer.
One engagement covers the strategy, the scripts, the filming days, 144 pieces of content posted over 12 months and 90 days of Meta ads.
A two-payment option is available. Ads after day 90 are optional, month to month. We go through the exact number on the fit call once we know your treatment mix.
We take on a handful of vetted practices at a time, so every shoot and every campaign gets Ben's attention. Apply, and we will tell you honestly if it is a fit.
90-day consult guarantee
If the ads do not book consults, we keep going for free.
If your first 90 days of Meta ads with us do not produce at least 3 qualified consult bookings for your core treatment, we manage your ads for another 90 days at no extra fee. You only cover ad spend.
We guarantee the part we control: content and campaigns. Not procedures or revenue. Qualified means a real person in your service area requesting a consult for a treatment you offer.
Built for a regulated category
Template agencies put your license at risk. We write inside the rules.
Our flagship client is a surgeon under Australian AHPRA and TGA rules, stricter than most US boards. Her biggest video was about the rules themselves. Every script you film has been checked first.
Who this is for
Selective on purpose. It keeps the guarantee honest.
A fit
- Owner-led med spa, aesthetic clinic, injector or aesthetic surgeon
- A treatment menu with real margin
- You already close most consults once patients are in the room
- Someone from your practice willing to be on camera: owner, lead injector or a nominated provider
Not a fit
- Franchise and PE-owned chains
- Deal-of-the-week discount models
- Nobody in the practice willing to be on camera
- You need patients this week
Who you will work with
Benjamin Chua
Founder, Trueframe and Med Spa Launch
Nine years building video systems for founders and clinics. Trueframe work has been seen more than 17 million times and helped clients generate eight figures in revenue.
Med Spa Launch is the same team and the same system, focused on one industry.
Free guides
What we have learned about booking consults.
Botox and fillers in a dental practice: what you can market in your state, and the Smile & Face plan that turns hygiene visits into aesthetics consults
A marketing guide for US dentists adding neuromodulators and dermal fillers. A dated state scope table (Texas, California, New York, Arizona, Georgia, Florida) read from the board and statute pages, two marketing tracks (therapeutic-only states vs states where cosmetic use is in scope), the hygiene-chair mirror question, consult and pricing scripts, recall email and SMS, signage, a 90-day launch plan, KPI formulas with worked numbers and the five mistakes that erode dental trust.
Med spa marketing compliance: which rule governs every ad, post, photo, review and text, in one map
One table that maps every med spa marketing asset (website, ads, before-and-afters, reviews, texts, influencers, memberships) to the FTC, HIPAA, FDA, state board and platform rules that apply, with the review workflow, risk score, consent script, disclaimers and 25-point checklist to run before anything goes live. Links to the deep-dive guide for each asset.
How to choose a med spa marketing agency: the 7-line scorecard, 15 interview questions, red flags and the contract terms that protect you
A weighted scorecard for comparing med spa and aesthetic clinic marketing agencies, 15 interview questions with good and bad answers, a reference-check script, the contract clauses on asset ownership and exit, a pricing model comparison and a 90-day keep-or-replace review. Score every agency with it, including us.
Questions owners ask
The answers you would ask for on the call.
How much of my time does this take?+
Roughly ten hours over the year. One intake call, one or two filming days, then a short approval pass each month.
Does the owner have to be on camera?+
Someone from the practice does. Patients book a person, not a logo. It can be the owner, the lead injector or a nominated provider. We coach whoever it is live, with a teleprompter, so nobody has to perform.
How do you get a year of content from one or two days?+
We write 140 to 150 scripts before the shoot, film them in blocks, then edit and post at least 12 pieces a month. Shorts and carousels, mixed so the feed never feels repetitive.
How do you handle compliance?+
Every script is written inside FTC, HIPAA and your board's rules. Consent is built into the process and your medical director can sign off before anything goes live.
Do you work with clinics outside the US?+
Yes. We work remotely with practices in the US, Australia and the UK, with local ad and board rules in mind.
Who owns the footage?+
You do. Raw footage and every finished piece are yours to keep and use after the 12 months.
How much ad spend do I need?+
Most clinics start at US$1,500 to US$3,000 a month in Meta spend. You pay Meta directly. We manage the account.
What happens after the 90 days of ads?+
Your content keeps posting for the full 12 months. Keep us on month to month for ads, or we hand everything to your team in working order.
What does it cost?+
A one-time fee, with a two-payment option. No retainer. We go through the exact number on the fit call once we understand your treatment mix and capacity, and we can scope something custom if you need it.
Not ready to book?
Ask Ben a question about your content and ads.
Tell us where you are stuck and roughly what you have to work with. Ben replies personally, usually within one business day.
Want the plan instead? Get your free 12-month plan
Ready to talk?
A content engine that works while you treat patients.
Start with the free plan. Ben maps 12 months of posts and 15 reels for your top treatment, within 2 business days. If you need the solution now, book the call.